I thought it was really cool and informative. I never really thought of the adjectives that are used in the commercials or ads you see calling things wholesome, pure, reliable, and other adjectives.
It was ten students and how they thought each adjective related to the product.
An example of what it says is for an MP3 player you can use: Alive (1), Clear (5), Comfortable (1), Good-looking (4), Good value (6), Happy (2), Large (1), Loud (7), Pure (1), Reliable (6), Rugged (3), Small (10), Strong (1), and Stylish (5). The number in parentheses after the word is how many students found that term a good adjective for the product.
Hope you’ll find it interesting.