Reading Notes Ch. 2

  • Grunigs 4 models of PR are press agentry, public info, one way assymetrical, two way symmetrical.
  • One of the major trends in public relations has been the influx of women into the field.
  • Many people influenced public relations including George Creel and Ivy Lee.
  • Propoganda dates back to the seventeenth century.
  • Public relations really got its start in America with the Revolutionary War.

All reading notes from Public Realtions: Strategies and Tactics


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